Local
Door drops promote local businesses and strengthen social ties
Why local
Strengthening social and community ties
Infomail strengthens community life in cities and municipalities, and promotes social inclusion. More than 25 % of non-profit advertisers use letterbox distribution to inform the public about services and activities offered by cultural and educational institutions, community organisations, and sports clubs.
Door drops support
local businesses
Ensuring regional visibility.
Door drops support local businesses. Advertisers benefit from having regional control that draws direct attention to promotions and services. As a result, the local economy benefits – in times when physical retail is already struggling due to online competition and the pandemic.
Delivering locally relevant information
Door drops can prevent local knowledge gaps and therefore help reduce the need for out of town travel.
If you know about local offers and promotions, you will most likely shop locally. This is sustainable, and also contributes to vibrant town and city centres.
Our factsheet
Here you can read the most important facts about our initiative at a glance.
